Showing posts with label publishing. Show all posts
Showing posts with label publishing. Show all posts

Friday, 4 April 2014

Assignment #3: The Interaction Between Digital Network Media, Publishing, & Society


By Jonathan Krywulak

 
The emergence of digital network media has transformed the 21st century society and its relationship with publishing institutions.   The expression and perception of social identities has been shaped by new forms of technology that spans cultural spheres and geographical boundaries allowing communication from many to many.  The increased speed, convenience and interactivity of new media have blurred the distinction between consumers and producers, providing people with the ability to be in control of their own media world.


 
References:

Benkler, Y. (2006). The wealth of networks: How social production transforms markets and
freedom. Yale University Press.
 
Tubella, I. (2004). Television and internet in the construction of identity. The Network Society: A
Cross-Cultural Perspective. Cheltenham, UK & Northampton, MA: Edgard Elgar
Publishing Limited
 
Audio Clip #1:  Windows sounds mix by DJ Titon. Retrieved from http://youtu.be/cewQJFTolO0

Audio Clip #2:  Shirky, C. (2009) How social media can make history. Retrieved from https://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history

Audio Clip #3: Lessig, L. Crash course in the "read-write" internet. Retrieved from http://www.youtube.com/watch?v=7nBL8eClYuU

Audio Clip #4: Lessig, L. Creativity.  Retrieved from http://www.youtube.com/watch?v=NGWQVxrRXyU

Assignment #3: Old and New Media Power Struggle





We explore, through 2 interviews with Dr Henry Jenkins, how digital network media has shifted the power from traditional publishing institutions to society. News is no longer delivered only by newspapers. Rather, because of the internet, we are in a convergence culture where new media users participate and collaborate in creating news, or spreadable media, that moves from grass roots communication through out society.



Burnett, L. (2013, March 10). #SXLB: Henry Jenkins, Media Theorist, Author & Professor, Pt. 1: Grassroots. Retrieved April 3, 2014, from You Tube.

Dixon, A. (2012, 21). A Word From Henry Jenkins on Convergence. (Students Demonstrating Example of User Generated content) Retrieved April 3, 2014, from You Tube.

Edmonds, R.G. (2013, May 7). Newspapers: by the Numbers. Retrieved April 3, 2014, from The Pew Research Center's Project for Excellence in Journalism: 

Laird, S. (2012, April 18). How Social Media Is Taking Over the News Industry [INFOGRAPHIC]. Retrieved April 3, 2014, from Mashable 

Sondeen, A.L. (2009). Building Blocks for Change Increasing Newspaper Readership in the Age of Electronic Media throu Innovations in Style and Approach. Senior Honors Theses, Easter Michigan University, DigitalCommons@EMU. Retrieved April 3, 2014, from  http://commons.emich.edu/cgi/viewcontent.cgi?article=1192&context=honors

Monday, 31 March 2014

Diana Brown's Assignment #3 - Paper vs. Pixels: Printed Books and eReaders in Education

When publishing changes, so does society. Investigate and compare the impact of two publication technologies, one pre-1900 and one post-1962, on a specific aspect of society (e.g. education, politics, creative industries, science, entertainment, social relationships). 

The publishing technologies that I chose to compare were printed books versus electronic books (available on various eReaders). Newton’s Third Law of Motion is relevant to this topic because “for every action there is an equal and opposite reaction”. It seems as though for every upside to traditional publishing and printed books, there is a downside to ePublishing and eBooks. It also works the other way around - for every eBook pro there is strike against printed books.

Although society often focuses on the shortcomings of each medium, we need to stop treating these two resources as opposing forces, as each serves unique purposes. These publishing platforms can work together and make up for each others deficiencies to provide timely, relevant and authentic information for use in educational settings.

In my Flickr photo collection, I have juxtaposed printed books and eBooks to show how one’s weakness is the other’s strength. My goal in this collection is to show how each medium balances the other (… the yin and yang of publishing!). Here is how each format reigns supreme in various categories of importance to readers in educational settings:





Book
eBook
Authenticity
✯


Longevity
✯


Readability
✯


Simplicity
✯


Reliance
✯


Searchability


✯
Portability


✯
User Experience


✯
Accessibility


✯
Currency


✯

Please click here to see my set of 20 images on Flickr that capture the reasons why these two publishing platforms work so well together in the realm of education.


AUTHENTICITY

Authenticity - Book (Pro)
Book (Pro) - The physical book wins out over eBooks when it comes to authenticity. Printed books are generally seen as more credible because of the traditional publishing process (one-to-many model). This process ensures that the written work is vetted by many individuals (including literary agents, editors and retailers, among others). This helps “weed out’” inaccurate and low-quality work for use in educational settings.

Authenticity - eBook (Con)
eBook (Con) - eBooks can’t compare to physical books when it comes to authenticity. eBooks are simple to create and the process is becoming more streamlined all the time. Because of the ease of creation, anyone with a computer and an Internet connection can publish an eBook (many-to-many publishing model). When everyone is a publisher, who is responsible for filtering out the noise? Teachers? Students? This is still a grey area.


LONGEVITY

Longevity - Book (Pro)
Book (Pro) - The physical book wins out over eBooks when it comes to longevity. Printed works can last hundreds of years if properly preserved and even many decades if improperly preserved. Printed books can be used in the classroom and they will continue to exist in their physical form, with the exception that they are physically destroyed. You can spill a drink on them, remove parts and roll them up without doing damage to the overall product. When was the last time you said the same thing about an eReader?

Longevity - eBook (Con)
eBook (Con) - eBooks can’t compare to physical books when it comes to longevity. Sure, there is little fear that “ripping out pages” will damage a file, however one or two wrong clicks will result in a losing the entire work. The high cost of digital textbooks, paired with this sense of impermanence leaves consumers feeling uneasy about buying expensive ePublications. Additionally, purchasing eBooks are commonly thought of as “renting” not “buying” because files reside on server. This lack of control has some readers running for the hills!


READABILITY

Readability - Book (Pro)
Book (Pro) - The physical book wins out over eBooks when it comes to readability. Ink on paper provides high contrast and makes it easy to read the printed page. Off-white and cream-coloured stocks are typically preferred by long document publishers because they are easy on the eyes.

Readability - eBook (Con)
eBook (Con) - eBooks can’t compare to physical books when it comes to readability. Screen fatigue makes reading pixels on a screen tiring on the eyes. Many eReaders use e-ink technology to mimic ink on paper, but the simulation is never as good as the real thing.


SIMPLICITY

Simplicity - Book (Pro)
Book (Pro) - The physical book wins out over eBooks when it comes to simplicity. Books are intuitive to use and navigate - simply open up a book and begin reading. There are no wires or cords or electrical plugs to worry about. Ink on paper is as simple as it gets.

Simplicity - eBook (Con)
eBook (Con) - eBooks can’t compare to physical books when it comes to simplicity. File type confusion and incompatibility (.epub as the standard format vs. the .mobi Amazon Kindle-specific format) can make buying, downloading and reading a book challenging. The un-tech savvy reader may have difficulty understanding which format is needed for which device and it just isn’t the same as picking up a printed book.


RELIANCE

Reliance - Book (Pro)
Book (Pro) - The physical book wins out over eBooks when it comes to reliance. Books are stand-alone products that don’t need additional tools. Printed books do not rely on external power sources or high-tech gadgetry to be consumed. An eReader with low battery isn’t very useful during a power outage.

Reliance - eBook (Con)
eBook (Con) - eBooks can’t compare to physical books when it comes to reliance. eReaders require external power for recharging, as well as software support post-purchase. Because of this reliance on external power, eReaders are of little use in remote areas or situations where there is limited access to power (ex: studying for an exam on a transatlantic flight).

SEARCHABILITY

Searchability - eBook (Pro)
eBook (Pro) - eBooks win out over physical books when it comes to searchability. There is a search function within every eReading platform, which enables users to quickly and easily search for keywords throughout the document. Furthermore, hyperlinking increases the reach of standard search functionality by directing users to further information on the World Wide Web.

Searchability - Book (Con)
Book (Con) - Physical books can’t compare to eBooks when it comes to searchability. It takes time to find a specific passage or topic in a book, as the reader must look up keywords in the index or flip through book to find what they are looking for. The static nature of books makes them inherently difficult to search, which can be incredibly frustrating, especially for a student conducting research.


PORTABILITY

Portability - eBook (Pro)
eBook (Pro) - eBooks win out over physical books when it comes to portability. Students can carry a library’s worth of books on a very small device, which can be incredibly helpful for students who travel often. Whether commuting a short distance to school or travelling much further, eReaders are compact, lightweight and inherently portable.

Portability - Book (Con)
Book (Con) - Physical books can’t compare to eBooks when it comes to portability. It is logistically difficult to move multiple textbooks around. Paper is heavy and it is not easily transportable across campus or across the country. Multiple bags may be necessary to lug required books from one place to another (not to mention overweight baggage fees at the airport!).


USER EXPERIENCE

User Experience - eBook (Pro)
eBook (Pro) - eBooks win out over physical books when it comes to user experience. Online collaboration tools built into eReading devices connect one solitary reader to another directly on the reading platform. This facilitation of connecting like-minded readers with one another fosters a community of learners who don’t feel like they are tackling the material alone (even if they are at different schools in different cities or even different parts of the world). Furthermore, social networking capabilities within eReading platforms (ex: Kobo’s Reading Life) promote conversation and lifelong learning within an online community.


User Experience - Book (Con)
Book (Con) - Physical books can’t compare to eBooks when it comes to user experience. Reading a book is a solitary experience and only one person can read a single book (comfortably) at one time. Students may feel a sense of isolation in the material they are studying because it is near to impossible to interact with other users through the platform of a physical book.


ACCESSIBILITY

Accessibility - eBook (Pro)

eBook (Pro) - eBooks win out over physical books when it comes to accessibility. Readers can choose their preferred typeface, font size and colour contrast level to suit their accessibility needs. Furthermore, audiobooks and read-aloud capabilities are more commonly available within the newer .epub files.

Accessibility - Book (Con)
Book (Con) - Physical books can’t compare to eBooks when it comes to accessibility. Small type, as well as low contrast or faded text can make a book difficult to read for someone with even a minor visual impairment. Although large-print options do exist, they are seldom available for textbooks.


CURRENCY

Currency - eBook (Pro)

eBook (Pro) - eBooks win out over physical books when it comes to currency. The nature of ePublications makes it so that there is a much faster time to market, as publishers do not have to wait for the books to be manufactured and distributed (which can take weeks). Furthermore, the ability to update an .epub file is much simpler and therefore has a faster time to market than traditional ink on paper products.

Currency - Book (Con)
Book (Con) - Physical books can’t compare to eBooks when it comes to currency. Time to market is much slower in a traditional publishing process; therefore the reader is not always reading the most current information. Updated editions of printed books do become available, but they are typically updated every few years. This can be especially critical for hi-tech fields, where the rate of technological change makes buying a textbook impractical when the information may change in a few months.

Week 13: Distributive Publishing

Welcome #NMN students to the final week of our class.

We will be having our live chat Monday night 18:15 Mountain time (31st of March). Bring your questions about Assignment 3. You will have the week to complete the assignment.

You can find the assignment in our eclass moodle and via google docs.



Monday, 24 March 2014

Week 12: Review

This term has flown by and I've watched how you've all engaged with social media. I thought a great way to give a review of our term would be to "storify" the ebbs and flows of our discussions.

Now, I pass the Storify baton to you. For this week, as a way to review what you've learnt in the term, I would like you to create your own Storify. Here are some guidelines:


  1. Choose ONE theme from our course that resonates most with you (it might be #transliteracy, or #crowdsourcing or more traditional communications modes or the idea of the "book")
  2. Include a pertinent headline and mini-overview (as you can see in mine). Make sure to include our #NMN hashtag. 
  3. Include various modes such as images, tweets, blogs and videos. Have at least two of each. You should have at least 10 elements in your storify.
  4. Feel free to add in any text elements to elucidate or add context to a video or tweet (etc) that you're including.
  5. Embed your Storify in a blog post AND write 150-200 words that explain your topic and how it relates to our course.
  6.  You have the week (until Sunday) to work on your Storify review. 
  7. Let me know if you have any questions!






Monday, 10 February 2014

Week 6: Content Creation with Pinterest

Along with the readings for this week, please see my powerpoint lecture in our moodle.


Tuesday, 21 January 2014

Week 3 Blog Post: A Summarized Essay on Hyperfiction


Where is all the Hypertext Fiction in this Digital Age?
A Hypertext Essay by Nicole Basaraba

Last term (Fall 2013) I wrote a paper titled “Where is all the Hypertext Fiction in this Digital Age?” because looking at the potential of current multimedia technologies and the increased market for e-books, I wondered why is hypertext fiction not dominating at the bestseller lists?

Our reading this week by Jill Walker Rettberg gives a nice overview of the history of electronic literature. She outlines five categories of e-literature and my paper was inspired by the “canon”, which is hypertext fiction repeatedly taught and cited in colleges and universities.

Through my research for the paper, I found several reasons why hypertext is not more prominent in e-books today including: technical design issues, copyright laws, digital rights management, and issues with ‘stocking’ e-books. But there are also more foundational issues, which are:

·     the phenomenological experience of reading print books,
·     remediating the book metaphor & the web space, and
·     issues with narrative form (e.g. plot).


People often state that they prefer to read print books because of the feel and smell of the book – the phenomenological experience. Publishers have mastered the print format. The act of clicking when reading hypertext impacts the phenomenological immersion in narrative fiction and it results in impatience often experienced when surfing the Internet (Mangen, 2008). We have yet to discover the best way to give readers an equally pleasant phenomenological experience with e-books.


Historically, the word “book” meant the collection of papyrus and so how can we define an e-book when there is no paper?

Hypertext books are “an attempt to overcome the limitations of paper books by adding a series of useful features made possible through the nature of the electronic environment” (Crestani, Landoni, & Melucci, 2005, p. 193). The book metaphor has been used for e-book creation because it is already familiar to writers, readers and publishers. The book metaphor includes having a linear structure, page numbers, margins, covers, and other qualities of this universally recognized format.

Hypertext writers went beyond the book metaphor by introducing chunk-style or puzzle-like stories. Wardrip-Fruin (2004) says that the definition of hypertext has become synonymous with “chunk-style media” because most authors of hypertext fiction and poetry used link-based formats. Thus, there is a need to distinguish the hypertext not only from the book metaphor, but also from the conventions of the World Wide Web.


The hypertext book with its deviating linear structure can cause the reader to get lost and decrease their investment in the story. It can leave the reader feeling fatigued and unsatisfied at the end (Landow, 1992). Non-linear hypertext writing was also a challenge for authors. Coover notes that, “the author has a fear of loosing control of the story because it becomes an obligation to write so many different directions of the story” (as cited in Landow, 1992, p. 119).

One of the well-cited examples of a hypertext narrative is Patchwork Girl by Shelly Jackson published in 1995 by Eastgate Systems using Storyspace software. The narrative offers two paths that the reader can move back and forth between, “until finally the narrative settles into a long sequence of lexias, each with only one possible link” (Hackman, 2011, p. 94). Hackman (2011) argues that even as a hypertext book, the story relies on print conventions: “characteristics of wholeness and permanence associated with paper and print, and the materiality of paper as a metaphor for the patchworked body of the creature” (p. 102). Therefore, one of the first-generation examples of hyperfiction does not go too far beyond familiar linear narrative convention of the print book.

The new medium calls for new literary forms. In this case, would the hypertext book become more successful if new narrative conventions were established for the digital medium?

Concluding thoughts

Landow (1992) determined that hypertextual narrative’s defining qualities are: “its non- or multilinearity, its multi-vocality, and its inevitable blending of media and modes, particularly its tendency to marry the visual and the verbal” (p. 103). So far, instead of concentrating on the multimedia aspects, most authors have concentrated on the effects the hypertext format will have on the linear narrative (Landow, 1992).

The hypertext book has not yet been able to embrace the new digital media in a way that offers added value for readers. Writers, publishers and e-books designers need to look beyond the non-linear and hyperlinking aspects to find the best ways to create a narrative and design a hypertext that results in a positive phenomenological experience for readers.

If you're interested, you can read the full paper (including supplementary videos and complete reference list) here: http://nicolebasaraba.com/hypertext-fiction-digital-age/

Please be kind in the comments, this was an exploratory paper.

Crestani, F., Landoni, M., & Melucci, M. (2005). Appearance and functionality of electronic

books: Lessons from the Visual Book and Hyper-TextBook projects. International

Journal on Digital Libraries, 6(2), 192-209.


Hackman, P. (2011). “I am a Double Agent”: Shelly Jackson’s Patchwork Girl and the persistence of print in the age of hypertext. Contemporary Literature, 52(1), 84-107.

Landow, G. P. (1992). Hypertext: The Convergence of Contemporary Critical Theory and Technology. Maryland: The Johns Hopkins University Press.

Mangen. A. (2008). Hypertext Fiction Reading: Haptics and immersion. Journal of Research in Readings, 31(4), 404-419.



Sunday, 19 January 2014

Week 3: Inanimate Alice

Alongside the critical readings for this week, I'd like you to make your way through as much of Inanimate Alice as you can. I recommend *reading* all available episodes (four) so that you can trace the changing trajectory and requirements on the part of the reader - one needs to become more and more *transliterate* to read the work.


Wednesday, 15 January 2014

E-Books Changing the Face of Publishing

I was reminded of this excellent infographic after looking at some of Nicole's recent pins. It is so pertinent to our studies. What do you think?


Week 2 Blog topic: Are book trailers an effective marketing strategy?

By Nicole Basaraba

This week I wrote a blog post over at my personal blog on book trailers in relation to digital marketing strategies. The question posed this week that inspired me to discuss book trailers was: "What are some current views about the emergence and diffusion of media?"

I'd love to hear what you all think about taking the print culture into a digital format and whether you would watch book trailers when considering buying a book? Take the mini poll on book trailers here: http://nicolebasaraba.com/book-trailers-social-media-marketing/

I've also created two Pinterest boards related to this course: